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Creative Direction

Maserati

Invitation concept created for Maserati

In the tradition of strong women, the admirable Maria Teresa de Filippis who has committed herself to this brand for example, Maserati continues to empower women all around the globe. We strongly believe that this engagement is important and would like to contribute our share: while choosing an atypical framboise colour tone, which is strong and striking, bold and also feminine, fashionable and very modern, we created an invitation concept tailored for strong and successful women.

“I thought to myself, ‘If I have no fear, where do I finish up? I do not feel fear at 200 kph, so what then?”Maria Teresa de Filippis

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Project: UBS Goodwood 2014 Legacy 1 Maserati
UBS Goodwood 2014 Legacy 1 Maserati
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L’Officiel Hommes Schweiz
Project: Ramp
Ramp